Wednesday 30 September 2009

Talk With Joe Gilmore

Today we had a talk with a freelance designer who works in Leeds called Joe Gilmore.

His graphics website: qubikdesign.com
his arts website: joe.quibik.com

Few wise worse from him:
>Concentrate on what you enjoy doing

>Doind FREE jobs isnt all that bad. Even do some free work for an exhibition could be a way of networkin with other people in the arts industry. It will also allow you to get your name out there and also free work will push you to work with a small budget and you can do what you want..so you can really show off and show people what you are capable of.

>When laying type onto any design..KERNING IS IMPORTANT. Making equal spaces between letters shows you are a designer who likes attention to detail and makes you the better designer.

>Networking is definitely important..always give out your business cards! Oh and a company called Aubergine in Nottingham can print business cards for free!

>Don't be put off by in-house styles. Use it to keep people happy..but add your innovation to it to make it your own work :)

>Overlaying big titles in a different colour swatches is interesting and don't be scared to do it..providing you can read the other text behind.

and FINALLY

>Try getting yourself on flicker or any networking sights and start adding images to your favorites as there may be a job you do in future that you may want to use them for..then you can think of buying the images providing the clients approve.

>Simple ideas are better. The way you fold paper or add additional applications for e.g foiling for lettering will make design more interesting.

When sending jobs for print and designing tips.

1.When doing a multiple page document with different colour systems, you need a bigger budget to allow this.

2 X colour-pantone is cheaper
CMYK process will cost more
Thicker stocks for covers will cost more.

2. If you were to do a run for less than 1000 you can get it printed digitally. However over 1000 will need to use th CMYK process.

BELOW A FEW EXAMPLES OF HIS WORK.





10 THINGS..

Hopefully looking back at this will keep me focused throughout my first year.





Tuesday 29 September 2009

Some useful reminders

THIS IS SOMETHING IM DEFO GOING TO BE REFERRING BACK TO WHEN I HAVE TO NEXT WRITE A STATEMENT OF INTENT OR RATIONALE. THIS WILL GIVE ME A CLEAR UNDERSTANDING OF THE DIFFERENCE BETWEEN THE TWO.

Statement of Intent
How are you going to do it?

>Process Used
>Products Made
>Research Undertaken
>Methods of Evaluation


Rationale
Why?Why?Why?

>Do you need or want to do something?
>An explanation of why a given task is to be performed?
>A logical basis for procedure
>The underlying beliefs that shape and define an individual practice
>Why and how your practice relates to aim broader context

My evaluation

This was my first attempt in putting my business card pack together..and i think i could have done better. I am happy with the folded leaflet i made, but i think colour would definitely make a difference and a more effective business card. I think i also need to add a bit of personality into my promo work to catch peoples eyes. I will take into consideration everything people have said to me in my feedback i got to make my promo pack even better next time.

Evaluation from others on My Business Card and Promotional Pack


Business Card and Portfolio Promotional Pack